Strategic marketing leadership that drives growth
What I Bring
- Leadership & Scale
- Built and led a 25-person marketing org spanning Consumer Insights, Digital, Creative, Innovation, and Customer Marketing.
- P&L Ownership
- Managed portfolios from $20MM to $100MM+, full responsibility from Gross Sales to EBIT.
- Data-Driven Marketing
- Marketing Mix Modeling, attribution frameworks, KPI dashboards. 25% efficiency gains through optimization.
- Digital Transformation
- MarTech implementation, sales enablement tools, e-commerce/DTC builds. "Best in Class" retailer recognition.
- Creative Excellence
- Clio Award-winning campaigns. 3.95B impressions. 10-point brand awareness lifts. Strategy-grounded creative.
- Cross-Functional Leadership
- Player-coach style. Agency selection and management. Change management across matrixed orgs.
Where I've Worked
Central Garden & Pet
SVP Marketing · 11 years
Led marketing for $1.5B Garden segment. Built and managed 25-person team. Full responsibility for brand development and marketing plans across multi-brand portfolio.
Johnson & Johnson
Brand Management · 7 years
Consumer and Medical Device divisions. Multiple brands, $80MM+ portfolio responsibility. Award-winning campaigns.
Manhattan Associates
Enterprise Tech · 5 years
Supply chain software implementations for Fortune 500 clients. Built foundation in technology, complex B2B sales cycles, and operational excellence.
MBAUniversity of Virginia, Darden School of Business
BS, ManagementClemson University
What I'm Looking For
Seeking VP Marketing or CMO roles across B2C and B2B at consumer, healthcare, tech, manufacturing, or supply chain companies. Open to Atlanta-based or remote opportunities. Also available for selective consulting and fractional CMO engagements.
Let's Talk
Open to VP Marketing and CMO conversations. Let's discuss what's next.